ADVERTISING CAMPAIGN/Connect4Climate

Made for : Connect4Climate Year : 2020 Concept : Advertising campaign This project was created for Connect4Climate. The task was to develop advertising campaigns promoting a sustainable lifestyle, focused on youth. For this project was created three strategies that helps cover three different aspects of the sustainability of the modern lifestyle such as agriculture, transport habits and fast fashion. The idea behind was promote the power of sustainable lifestyle aimed at young people and the main goal was to help them to find a solution and provide sufficient reason to take actions in their local context and countries which can lead to significant changes.